November 23, 2009
Microsoft Partner Network: Working Towards Community
Excerpt from Redmond Channel Partner Online article,
This past July, the Microsoft Partner Program received a new name -- the Microsoft Partner Network (MPN) -- and, in addition to new competency requirements, programs and technologies, a new social networking attitude.
As Julie Bennani, general manager of the MPN, notes, the social media effort "is part of our strategy to go where our partners are." That means sites such as Twitter, Facebook, flickr, YouTube and LinkedIn, for example.
She explains: "Our vision for the Microsoft Partner Network is simple -- we want to provide opportunities for partners to develop and expand their businesses, provide expertise and resources that help partners better serve their customers, and create passionate communities that spark innovation by connecting partners with one another."
What community features would you like the Microsoft Partner Network to add? Let us know by commenting below.
