December 15, 2009
Microsoft Named 2009's Most Talked-about Brand
From article on Adweek:
Kanye West, Kate Gosselin and Michael Jackson were among the top trending topics on Twitter in 2009, but Microsoft and other tech brands dominated the blogosphere, per Zeta Interactive.
In a report compiled exclusively for Brandweek, the New York-based interactive marketing agency ranked brands based on the volume and number of online posts (through Facebook, Twitter and blogs), as well as the overall tone (positive, negative) of these conversations. Four of the top 10 companies on this year’s list were tech brands: Microsoft, Google, Apple and BlackBerry. Retailers Target and Walmart placed in the fifth and 10th spots, respectively.
Read complete article and let us know what you think by commenting below.
